Sell Products and Services Using 3D Animation

Animation is considered to be an extremely versatile marketing tool businesses can use to increase sales for a specific product or service.  Because animation is considered more of a new media tool, many traditional marketers are not familiar with the possibilities available. Used effectively, animation is capable of demonstrating a product in order to get consumers to purchase it. The main benefits and applications of animation with the intent to sell a product or service are listed below:

3D Animation Benefits:

- The demonstration of a product is simplified.
- An upscale feel of a product or service can be created, justifying the demand for a premium price.
- Animation can make a product or service seem more attractive or sexy, while enhancing the value perceived by the audience.
- The addition of graphics and animation can give an otherwise boring presentation a visually stimulating boost.
- Boring information and data can be dramatized.
- With animation, just about anything can be made to appear to be cutting edge and state of the art.
- There are fewer limits with animation compared to live shots.

3D Animation Applications:

- Demonstrate how a product or service can be applied to a specific problem.
- Reveal the internal components of a complex product.
- Take a potential client on a tour of a facility or property using a 3D animation.
- Show how a product will interact with customers.
- Explain how an extremely complex system will work through animated sequences and diagrams.
- Showcase a product or facility that has not yet been built.
- Show consecutive operations of a system of assembly line.
- Demonstrate a variation of negative scenarios that can be resolved using the product or service.
- Zoom to explain a microscopic detail of a product or its component.
- Show each stage of the planned development of a product.
- Demonstrate how a product will interact with the human body without actually demonstrating it on a live human body.

Animation is the perfect solution for a business looking to enhance a presentation to market a product or service.